Some would argue that grocery shopping, price tags, and offers go hand in hand. However, traditional paper coupons and price tags are extremely inefficient. First and foremost, they’re the opposite of environmentally friendly and most of them end up as unrecycled waste. Then there’s the issue of production costs, which not only include the production of thousands of assets, but also the logistics of their storage and distribution. Lastly, there’s the manual effort involved in changing, including, or updating hundreds of price tags across retail stores.

Thankfully, digital transformation has allowed for creative and effective ways for grocery stores to leave paper behind forever. In this video, you’ll learn how retail industry giant Kroger is leading the way to more efficient, impactful, and eco-friendly supermarket experiences.

Ensuring citizen safety is the utmost concern of any local government. With so many things that can go wrong at any given time, it pays to have the best technology available aiding these efforts to enable accurate situation analysis, quick response times, and effective monitoring of the response teams involved. Fortunately, digital transformation has empowered the rapid evolution of cities’ response protocols and opened the door for new capabilities to be integrated into their existing efforts.

In this video, you’ll learn how the City of Houston has embraced digital, and the IoT to ensure disaster recovery and response, keeping schools safe, and guaranteeing transportation, trust, and mobility.

If you’re reading this, then chances are that getting easy access to clean, running water isn’t an issue for you. But for around 43 percent of the world’s total population, this simply is not the case. For them, obtaining the drinkable water they need to sustain their families requires hard work and commitment.

To make matters even more critical, most of them live in rural areas in which farming is their main source of income. This means that any available water must be carefully distributed between their crops and family, an exhausting situation that can take all day just to keep a small patch of land in farmable condition.

Such is the case for Monica, a Kenyan farmer who every day must assume the roles of mother of four, farmer, merchant, and housekeeper just to make ends meet. In this video, you’ll learn how she managed her dwindling water supply to keep her farm yielding, family fed, and trade at the local market—a situation that was soon to improve dramatically thanks to modern technology.

It’s time to go grocery shopping: you’ve built your list—a critical requirement and pro move—and written down everything you need. Before digital transformation, you simply got into your car and drove to the supermarket of choice. But what was that choice based upon? Distance, price, product selection? Most likely it was a combination of the three, but rarely was it the uniqueness of your experience with the store’s brand.

In other words, if two supermarkets offered the same price ranges, product selections, and were right next to each other, most people wouldn’t mind shopping at one or the other. This was an obvious problem for grocery stores. But without digital, the dynamics of grocery shopping were pretty much set in stone.

In this video, you’ll see how Kroger—the United States’ largest supermarket by revenue and the second-largest general retailer—embraced digital transformation, and learn about their vision for using the tools available to offer new services and experiences to their customers.

For local governments, digital transformation isn’t just a means of optimizing their daily operations or becoming more efficient—it’s also about potentially saving and improving the lives of thousands (even millions) of citizens. In other words, it’s about leveraging accurate, predictable data to be prepared for events such as an increase in population or a natural disaster.

Thankfully, the increased availability of digital tools and a growing integration between devices and systems is bringing cities closer than ever to this reality. In this video, you’ll learn about the City of Houston, Texas’ vision for becoming an interconnected hub for technological advancement and innovation, thanks to the tools provided by always-on digital technology.

Every professional athlete’s worst fear is a career-ending injury. And each match and training session becomes a gamble in which they risk everything to leave their name in the pages of history. Thing is, having an injury-free career is almost impossible, and as the years pass, the question becomes when they’ll happen instead of if they’ll happen. Such was the case of Seattle Seahawks cornerback Deshawn Shead, who in the Divisional Round of the 2016 playoffs suffered a torn ACL while playing against the Atlanta Falcons.

In this video, you’ll learn the compelling story of how he managed to overcome his injury thanks to the help of incredibly talented medical professionals aided by real-time data collected during his therapy sessions. After watching it, you’ll gain insights into how modern sports teams are using digital tools like Microsoft Azure to complement their medical teams and ensure their athletes enjoy long, successful careers.

If you’ve ever experienced a flight delay, you know how frustrating it can be to sit in an airplane for what seems like an eternity, especially if you have other flights to catch or someone is waiting for you at your destination. But you’re not the only one negatively affected by these extended pit stops. Like any other transportation business, airlines make a profit the more their planes are in transit, and they lose millions of dollars per year to unexpected maintenance delays.

Within this context, Rolls-Royce—one of the leading suppliers of aircraft engines across the world—saw an opportunity to disrupt the traditional sales model and leverage digital transformation to make flights safer while decreasing delays. Watch this video to learn how Rolls-Royce is using Microsoft Azure and IoT to obtain, analyze, and filter critical component data to ensure their engines always fly in the best condition possible and that thousands of passengers reach their destinations safe and sound every day.

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The business landscape has changed. Thanks to integrated data platforms and IoT devices, companies are successfully extracting every byte of information from business processes and using it to empower decision makers with accurate information they can use to make strategic decisions.

This is how modern enterprises are capable of predicting market trends with pinpoint accuracy or quickly adapt to those they cannot foresee, and how small and medium-sized businesses are innovating at breakneck speed to rise above the competition to claim their piece of the global market. Regardless of their size, the common takeaway is that transforming data into actionable intelligence has become the top priority of modern organizations.

Subscribe now to stay updated with the latest digital transformation trends and how you can tap into your organization to unlock the power of actionable insights and business intelligence with Microsoft.

View: Transform your organization with the power of Business Intelligence. Get started with Microsoft Dynamics 365.

Your customer service teams have a lot on their plate. Not only do they have to troubleshoot problems efficiently, they must also deal with upset or worried clients while they do so. And to add another challenge, they have the added pressure of knowing that a single misstep can potentially have devastating consequences for their business’ finances and reputation.

Thankfully, digital transformation has armed today’s customer service teams with the technology they need to be better prepared for their next customer encounter. Now, artificial intelligence has enabled client-facing teams to come prepared with accurate data to better understand a customer’s issue and solve it effectively.

Subscribe now to learn how you can utilize the advanced bot integration capabilities of Microsoft Teams to enable effective communication with your clients and create outstanding customer experiences.

View: Enhance and automate the way you communicate with your customers. Learn more about bot integration for Microsoft Teams.

How do you create brand loyalty? In other words, how do you make customers trust your business based on objective reasons that go beyond just brand recognition? To be fair, there is no single answer to this question, but if we’ve learned anything from the digital age, it’s that giving your customers unwavering support and optimizing your products based on their feedback can go a long way to ensuring a business’ survival.

So how are today’s leading enterprises gathering data to obtain accurate insights into their customers to create new products and services? And, more importantly, how can your organization learn from their success to disrupt the market and become a top player in the industry?

Subscribe now to stay updated on the latest digital trends and how you can create a more connected business with Microsoft Azure IoT.

View: Expand your service portfolio by leveraging real-time customer data. Learn more about Azure IoT.