This article explores how marketers can get ahead of the curve when moving to LinkedIn-centered marketing in response to the passage of General Data Protection Regulation, an EU data protection law that is disrupting common email marketing strategies.
Category Archives: Uncategorized
Customer Story: Coats
260-year-old company, Coats, discusses how moving to the cloud was an integral part of successfully implementing S/4 HANA across their business and allows them to process huge amounts of data in real time; keeping them agile and ready to serve their customers.
What is Cloud Migration and Why is it Important
Why cloud? The digital revolution has empowered customers with more choices, requiring businesses to exchange outdated practices with modern solutions in a competitive landscape. In response, growth and adoption of cloud services are increasing across industries and businesses. This article explores six advantages of choosing the cloud.
Customer story: Toronto Zoo
Moving from pen and paper to a culture of cloud-based technology, the Toronto Zoo has revolutionized the way employees work. Using Office 365, they have improved internal processes and data sharing with partners around the world.
How To Win With A Tech-Forward Customer Experience
This article explores the role of technology in curating customer experience. In an era when customers often view businesses, products, and services as commodities, customer experience is becoming a key differentiator.
Customer story: Jumeirah Hotels
Jumeirah Hotels & Resorts–owners of some of the world’s most luxurious hotels–has a reputation for delivering world-class hospitality. In their tradition of excellence, the company compiles data through its customer loyalty program to customize and deliver personalized messaging. This has resulted in nearly 50% customer engagement and a 10% increase of year-over-year revenue.
Be A Prepper: The Keys To A Digital Disaster Recovery Plan For Business Leaders
This article, written by a small business owner, is relevant to business leaders of every type. It highlights the importance of a disaster recovery plan and underscores the value of diligence and consistency when implementing one.
Customer story: Nakilat
Qatari shipping and maritime company, Nakilat, aspires to be a global leader in energy transportation. To increase its efficiency, security, and competitive advantage, the company has transitioned its onshore offices and fleet of 67 vessels to a cloud-based, SaaS model. With Microsoft 365 and Microsoft Cloud App Security, Nakilat has securely improved employee communication and mobility. The company has also adopted Microsoft Azure to optimize operations and improve business continuity, reducing operating costs by 50%.
You’ve Got Cloud. Now, What?
Cloud solutions are known for cutting costs and enabling innovation and agility, but not all cloud solutions are the same. This article discusses four of the fine print strategies you should consider when adopting a cloud solution.
Customer story: Coats
Coats, the world’s leading industrial thread manufacturer, chose the Microsoft cloud in its strategy to modernize its business and data platforms. With a 250-year heritage, a global footprint, and 19,000 employees worldwide, secure, reliable, and progressive systems are a must. The company deployed cloud-based collaboration technology, including Microsoft Office, and migrated most of its data payload and SAP estate to Microsoft Azure, reducing operating costs 25-30% and improving reporting performance by 600%.