Marketing technology is not something that has been widely adopted in the luxury yacht industry. Yet, targeting this niche demographic requires precision and little room for mistake.

Watch as Northrop & Johnson, a luxury yacht company, implemented Dynamics 365 Sales Pro and achieved a 70% increase on their charter sales. Dynamics 365 gave them a real competitive advantage, providing them with a window into the customer the entire way through the sales cycle.

Use this testimonial video to demonstrate to your customers how one company easily implemented Sales Pro and was able to strengthen customer relationships, predict buying behaviors, and be much more precise in their marketing activities.

Do you struggle with outdated, legacy sales automation solutions that still place data in silos and prevent your sales team from working remotely? You’re not alone! Many SMBs believe that new, cutting edge digital solutions are too expensive and out of reach.

Fortunately, there is a better way. Modern digital-first solutions like Dynamics 365 Sales Professional empower sellers to work remotely and access customer data like never before possible. It provides unparalleled customer insights and works seamlessly with the rest of Dynamics 365 and Office 365.

Use this eBook to illustrate how Sales Professional is designed specifically for SMBs and delivers improved customer experiences, a better sales process, and usable customer data. For those companies without distinct business units, Sales Professional acts as an extended team empowering businesses to deliver superior digital customer experiences.

View: Give Your Sales Team the Winning Edge: Quick Time to Value with Dynamics 365 Sales Professional

With so many possible artificial intelligence (AI) applications, predicting trends can be challenging, especially in an age when innovation reigns supreme and new breakthroughs occur every day. So, in an effort to gain further insights into the future of AI, researchers from Stanford University and the Brookings Institution analyzed keywords in patents to identify where the technology will have its greatest impact on jobs and companies in the years ahead.

Read this article to learn about their predictions about the future of AI and gain insights into what industries will be most impacted by artificial intelligence and its applications.

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Thanks to new technologies and rising customer expectations, retailers have become experience hubs for millions of shoppers around the world. It’s no secret that retail has fully embraced digital transformation, leading many experts to speculate about where the industry is heading next and what to expect from retail experiences going forward.

In this article, you’ll learn about the six main forces that will play key roles in determining this decade’s retail technology.

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As business become more digitalized, they must learn to contend with the increasing number of cloud security threats and incidents. Therefore, investing in the tools that can give them the ability to deal with and overcome these issues is quickly becoming every modern organization’s primary concern. These tools, however, must ensure the security of enterprises’ data while allowing them to remain flexible, productive, and efficient. In this regard, software-as-a-service (SaaS) has become the top choice for today’s leading organizations thanks to its ability to safeguard information while reducing costs and providing employees with intuitive applications.

In this article, you’ll learn how SaaS models like Microsoft 365 have become key in helping businesses’ IT departments keep information secure in today’s highly connected world.

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It’s no secret that more people, more than ever, are more digitally connected. The underlying network needed to support this connectivity must be faster, closer, and smarter, according to Forbes contributor Steve Alexander.

“On-demand content, bandwidth-hungry mobile apps, IoT devices, and new cloud-based applications are driving the need for more bandwidth and network capacity,” Alexander writes. He reminds us that “fast ethernet” used to be the descriptive phrase for the network edge, and that over time we have quickly increased connectivity times—because users’ needs demand it. This is no exception. “Since its inception, the internet has a been a catalyst for service providers to facilitate faster connectivity, an imperative that will increase over time,” states Alexander.

Read the entire article, “The Network in 2020: Faster, Closer, Smarter” for valuable insight on why network requirements will continue to align with the need for cloud services.

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Artificial intelligence (AI) has come a long way, especially in recent times. In the past five years, adoption of AI-driven technology has significantly increased among the world’s enterprises, leading to smarter machines and a validation of AI’s role in these organizations. As more businesses adopt AI, it becomes more important as a potentiator of human talent. Businesses also gain increasing access to unparalleled levels of innovation.

In this infographic, you’ll get a glimpse into how Microsoft-powered AI features have been making businesses around the world smarter and more efficient.

View: A step forward in the age of artificial intelligence

As digital transformation touches every aspect of the retail industry, it’s in retailers’ best interest to embrace innovative applications that add customer value and improve operations. This is easier said than done, though, because the specific needs of individual retail stakeholders must be taken into consideration in planning and executing every digital initiative.

In this infographic, we’ll take a look at the needs of the industry’s main stakeholders and how customer-facing solutions can help them meet the main challenges of their various roles.

View: The challenges faced by today’s retail stakeholders

Moving to the cloud is crucial for today’s businesses to get the most out of digital transformation. However, the increased integration of mobile and cloud technologies creates a higher risk for data to be stolen or compromised. This at first led enterprises to dedicate an increasing number of resources to IT security in an effort to keep their organization safe from evolving threats, which led to over-sized departments and snowballing IT maintenance costs. Thankfully, the cloud has evolved to become businesses’ greatest tool for reducing cyberattacks and has allowed them to enable more agile IT departments while keeping their information more secure than ever.

In this infographic, you’ll learn about Microsoft 365 E5’s comprehensive approach to security and how it empowers organizations by giving them complete control and oversight of their enterprise data.

View: A modern focus on enterprise protection

Curious about the ROI of Microsoft Azure Infrastructure-as-a-Service (IaaS)? Have a look at this infographic that shows Forrester’s conclusions after six customer interviews and data aggregation for a five-year financial impact.

Businesses experienced reduced data center and outsourcing costs, website scale and performance improvements, ease of experimentation through virtualized environments, and developer and testers enhancements.

Want to learn more about the potential ROI that could be realized by shifting some or all of your management and operations to Azure? Contact us today.

View: MS Azure IaaS TEI Infographic